In spite of negative reports, mala hot pot remains popular among diners (2014/02/27)
Business was affected at the popular mala hot pot chain Tripod King after a report alleged that its soup base, purported to be made with natural ingredients, actually contains processed foods. But one chain’s struggles are not expected to damage Taiwan’s love of mala and spicy hot pot.
Workers busily add soup base and ingredients to the hot pot. It’s past normal lunchtime hours but business is still booming.
Some pots are filled with red oil and meat slices. Lighter options are available for customers who want a healthier meal.
On cold days, enough soup base to fill three of these 50-liter barrels is sold. At popular hot pot restaurants located in lively areas of Taipei, revenues can reach upwards of NT$8 million in a month.
Jheng Wen-ji Hot Pot Restaurant Manager Dietary habits are changing. So now in every season, even summer, people come for hot pot.
Soup base can also be purchased at hypermarkets and other stores. Tens of thousands of servings are sold every year.
Wu En-wen Food Expert I think Taiwanese youth are relatively open to mala and spicy hot pot. The (mala) pot has a very strong flavor that goes well with many types of food ingredients. That makes it well suited to young people gathering for meals.
Taiwan’s love of hot pot is enough for the industry to weather concerns over the ingredients used to make its soup base.
留言列表